SHOW ROOM presents...


APRIL 4 - APRIL 20, 2014





SHOW ROOM | Gowanus presents #image, the first Brooklyn gallery exhibition by artist and filmmaker Marc Lafia. The opening will take place Friday, April 4, 7 – 10 PM. The exhibition runs April 4 to April 20, and is curated by Lucy Rorech of The Cure8 Group.

In #image, Marc Lafia presents new work that explores the way network culture restructures the relationship of image and subject. The artist posits that our relationship to media has shifted from representation to presentation, from contemplation to embodiment, and from the materially sensuous to the fleeting and immaterial.

#image performs and amplifies this new sense of relationship; it examines the very real immateriality of images in the circulatory system of the network. This exhibition, for a moment, stops these images’ circulation, allowing them to be seen and touched.

The works on display include prints, sculptures and installation that bring together a number of techno-social concerns that have been central to Lafia’s career as an artist, filmmaker, and information architect—in particular, his interest in how all participants are part of an elaborate program that is as real as it is virtual, reconfiguring our relationship to the world, expression, and ourselves.

Large, sumptuous prints are contrasted with the older material technology of the book, which Lafia has re-engineered here as a sculptural object. The photographs and books, including the newly released Image Photograph, are joined by a garden installation in the shape of an inverted pyramid, made of fabric mimicking the filters of the iPhone camera.

Marc Lafia is an artist and filmmaker based in New York. His works have been exhibited by the Tate Modern, London; the Whitney Museum, New York; the Walker Art Center, Minneapolis; the Centre Pompidou, Paris; and the Minsheng Art Museum, Shanghai. His Art as Instructions blackboards will appear in the upcoming 2014 Shenzhen Biennale.




    "Picture This" from The Tumblr Room, 2012